UpCloud

UpCloud is a European cloud infrastructure provider founded in 2011 in Helsinki. It offers an open-source based IaaS platform positioned as an alternative to global hyperscalers, with an emphasis on performance, cost transparency and data sovereignty under EU regulation. The platform is delivered from 15 data centers across four continents and carries a 99.999% service level agreement.

The company's two main lines of business are the UpCloud cloud platform itself, engineered for high performance and reliability on an open-source stack, and managed cloud infrastructure for businesses, which stresses security, support and transparent pricing. More than 10,000 organizations worldwide use UpCloud infrastructure. Its customers include small and medium businesses, enterprises and hosting providers.

UpCloud is founder-led: its founder ran a shared web hosting company serving over 30,000 customers and had worked in the hosting industry since 2001 before starting UpCloud. The company describes itself as a challenger rather than a me-too cloud provider, with a stated focus on performance, reliability and genuine customer partnership, alongside honest pricing and European data protection. Technical work spans cloud infrastructure, high-performance computing and storage, reliability and uptime engineering, and open-source platform development.