Cognitiv
Cognitiv applies deep learning to predict consumer behaviour and deliver full-funnel marketing outcomes for brands across Web, CTV, Social and Audio advertising channels.
Cognitiv is an AI marketing company founded in 2015 that applies deep learning to the prediction of consumer behaviour, with the aim of driving full-funnel marketing outcomes for brands worldwide. Its work sits at the intersection of machine learning and advertising, covering deep learning, predictive modelling of consumer behaviour and algorithmic advertising across four channels: Web, CTV, Social and Audio.
Two product lines define its technical approach. The Deep Learning Advertising Platform (DLAP) is a proprietary system built on deep learning and data science to connect brands with customers across those channels. ContextGPT and AudienceGPT extend algorithmic advertising by helping advertisers reach qualified consumers more likely to want to see their ads. Together these products offer marketing engineers a stack where modelling work is tied directly to campaign delivery and measurement.
The company operates from three offices - New York, San Mateo and Bellevue - and serves brand customers globally. It describes a collaborative culture in which engineers, data scientists and advertising experts work together, with open office spaces and a hybrid work model that combines flexibility with in-person connection. Values cited include continuous learning, professional growth and a high-morale working environment.
- Founded: 2015
- Core technologies: deep learning, AI, machine learning, data science, predictive modelling
- Channels: Web, CTV, Social, Audio
- Offices: New York, San Mateo, Bellevue